Strategy for communication abroad: trust, innovation and Europe/G20 as priorities for 2025–28
Bern, 6.12.2024 - At its meeting on 6 December 2024, the Federal Council approved the Strategy for Communication Abroad 2025–28. The strategy outlines the thematic and geographical priorities for the coming years, with a focus on trust, innovation, and Europe and the G20 states. The objective is to strengthen Switzerland's image abroad, thereby helping the country safeguard its interests in the most effective way possible.